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Thinking about a website refresh? It's more than just a new look. A redesign can actually fix those nagging SEO issues that have been holding your site back. But you have to do it right. If you mess up the SEO part, you could lose all the search traffic you've worked so hard to get. This guide will show you how to make your website look great and rank even better. Key Takeaways A website redesign is a prime opportunity to fix long-term SEO problems, but only if SEO is a priority from the start. Before redesigning, analyze your current site's performance, define clear SEO goals, and back up everything. During the redesign, focus on a logical site structure, plan URL changes carefully, and map all redirects to keep your link equity. Protect your high-ranking pages and content, and optimize on-page elements like titles, headings, and alt text for better visibility. After launch, constantly monitor your site's SEO performance and avoid common mistakes like improper r...

So, you want more people to find your website? It turns out making your site easy for everyone to use, not just the typical user, can actually help it show up more in search results. We're talking about web accessibility here. It's not just about being nice; it's about making your site work better for search engines and for a wider range of people. This can lead to more visitors and a better overall experience for everyone who lands on your pages. Let's explore how Accessibility in Web Design Improves SEO and Reach. Key Takeaways Making your website accessible means search engines can understand it better, which can lead to higher rankings and more organic traffic. Think clean code and clear labels. Studies show that websites that fix accessibility issues often see a noticeable jump in visitors and keyword performance. It’s not just a guess; there’s data behind it. When a website is easier for people with disabilities to use, it's usually easier for everyone. T...

Getting your website to show up on the first page of search results is a big deal, right? It feels like the ultimate win. But what if all those clicks don't actually lead to people doing what you want them to do, like buying something or contacting you? It turns out that just being visible isn't the whole story. The real challenge in SEO is making sure that when people find you, they actually stick around and take action. Why ranking on Page One means nothing if your website doesn’t convert is the question we need to answer. Key Takeaways Appearing on the first page of search results is only half the battle; the real win comes when visitors convert into customers or leads. A website needs more than just good search engine ranking; it must be user-friendly, engaging, and clearly guide visitors towards a desired action. Optimizing for user experience, including mobile responsiveness and fast loading times, is just as important as keyword strategy for keeping visitors on your...

So, you're looking to hire someone to help with your website or get it seen online. It's a big step, and honestly, it can feel a bit overwhelming trying to figure out who's actually good at what they do. You want to make sure you're not just throwing money away, right? That's why asking the right Questions You Should Ask Before Hiring an SEO or Web Design Agency is super important. It helps you get a clear picture of what they can do and if they're a good fit for your business. Let's get into some of the things you should be thinking about. Key Takeaways When looking for an SEO or web design agency, think about how they handle changes in the online world. Things move fast, and you want a partner who can keep up. Ask about their process for making sure the website they build or improve actually fits with what your business is trying to achieve. It's not just about looking good, it's about working smart. Understand how they plan to make your site ...